Cancer Advisor

The Shift to Personalized Cancer Care Precision medicine, powered by advances in genomics , is revolutionizing how cancer is diagnosed, treated, and even prevented. Unlike the traditional “one-size-fits-all” approach, precision medicine tailors prevention and treatment strategies to each person’s unique genetic makeup, environment, and lifestyle. This shift is leading to more effective therapies, fewer side effects, and earlier interventions ( 1 ,  2 ,  3 ). Key Innovations Driving Change Comprehensive Tumor Profiling: Oncologists now routinely order detailed genetic analyses of tumors, identifying specific mutations that drive cancer growth. This allows for highly targeted therapies that are more likely to be effective for each individual patient ( 1 ,  4 ,  2 ). Targeted Therapies:  Drugs are developed to target specific genetic mutations or proteins found in cancer cells. For example, HER2-targeted therapies (like trastuzumab and tucatinib) have transformed b...